Tax and accounting
54% better lead quality after using LeadJourney for marketing
Karsten Guhr
Managing Director
Read the storyAtlas AI agents
AI marketing reports written by Atlas, delivered before anyone asks.
Atlas is the AI analyst inside LeadJourney. Its agents write your reports from tracked journeys, spend and CRM revenue, saving 15+ hours a week.
- Daily, weekly or monthly
- Email, Slack or WhatsApp
- Changes flagged, not just listed
Rated by teams that stopped building the Monday report
- Trustpilot4.9 out of 5 on Trustpilot
- G25.0 out of 5 on G2
- Capterra5.0 out of 5 on Capterra
Reports written by Atlas at
Monday, 08:00, nobody opened a spreadsheet
Your workspace
Every Monday at 08:00, send the weekly performance report to #marketing.
You
Weekly performance, 25 to 31 August
- Spend
- €8,420, up 4% on last week
- Leads / qualified
- 63 / 27, qualified share up to 43%
- Closed revenue
- €61,200 from 5 deals, largest Northwind Logistics at €14,800
- Flagged
Meta retargeting CPL €112, up 38%. LinkedIn Ads: no leads in 5 days.- Best channel
Google Ads non-brand, 11 qualified leads at €74 each
Written from tracked journeys, ad spend and HubSpot deals, 25 to 31 August. Full report linked.
- Which ad drove the Meta CPL?
- Send this to WhatsApp as well
The definition
What are Atlas AI agents?
In short
Atlas AI agents are the scheduled side of Atlas, the AI analyst inside LeadJourney. Each agent writes an AI marketing report on the rhythm you set (daily, weekly or monthly) from your tracked journeys, ad spend and CRM revenue, flags what changed, and delivers it to email, Slack or WhatsApp. You describe the report once; Atlas writes it every time.
Read the real data
The report is written from journeys tracked server-side and deals synced from the CRM, not from a CSV someone exported, so the numbers match the dashboard on the day they are sent.
Write, not just list
Atlas says what moved and why: spend up, cost per lead up on one campaign, a channel gone quiet, the biggest deal of the week and the ad that started it.
Run on your rhythm
Daily snapshot, weekly summary, monthly report, or a schedule of your own, per agent and per recipient. See automated marketing reporting.
Land where the team reads
Email, a Slack channel or a WhatsApp number, or all three, so nobody has to log into a dashboard to find out what happened.
Case studies
What changes once the attribution is right
One measured result per customer, with the person, the role and the company behind it.
SEO agency
€500k MRR reached profitably, scaling an SEO agency on performance marketing
Nikita Yatsun
Managing Director
Read the story
Klickkraft GmbH
Business coaching
€10-20k in monthly Meta spend, tied to qualified leads and revenue per ad
Florian Buck
Managing Director
Read the story
LinkedIn growth agency
2x customer retention, once every LinkedIn touchpoint was tracked to revenue
Marc Richard
CEO
Read the story
Digital publishing
Which article produced the lead and the revenue, across AI and organic search
Andreas Malkow
CEO & Head of PR
Read the story
SEO and GEO agency
Proven ROI on every retainer, from organic and AI search leads through to revenue
Philipp Nessmann
Managing Director
Read the story
Getreach
Backlinks marketplace (SaaS)
What the agents do
Set it once, and the report arrives forever.
Written in plain language by Atlas
Not a table dump. Atlas analyses the period, explains what changed and names the campaigns, ads and deals behind it. Ask a follow-up and the same analyst answers, see Ask Atlas.
Daily, weekly and monthly, on your schedule
A snapshot every morning, the summary every Monday, the full report on the first of the month. Every send is built from the live dataset at send time, never recycled, so the report and the dashboard always agree.
Any report you built, on autopilot
An agent can send the standard channel, campaign, lead or landing page report, or any report you built in the custom report builder, with the Atlas summary on top and the tables underneath.
Alerts between the reports
Atlas watches the numbers in between: cost per lead above a threshold, spend doubling in a day, a channel that stops producing. The alert fires the moment it happens.
An agent per client
Agencies set up an agent per client workspace, each with its own schedule, recipients and delivery channel, so every client gets a professional report every week without anyone preparing it. See agency reporting software.
The same data in your own assistant
Over the MCP server, Claude, ChatGPT, Gemini, Copilot and Perplexity read the same journeys and deals the agents report on, so a question that comes up mid-conversation gets answered where you already are.
In the product
Where the reports go, and when.
Your workspace
Sent by AtlasThis week
Live
Weekly performance report#marketing · 14 membersMon 08:00Delivered- Monthly report, AugustLeadership list · 6 recipientsSep 1, 07:30Delivered
Daily digestLena Vogt, Fintory · yesterday's leads by sourceDaily 07:30Delivered- Alert: CPL up 38% on Meta retargeting#marketing · 7-day threshold crossedTue 11:42Flagged
Every send is built from the live dataset at the moment it goes out.
Delivery
Email, Slack or WhatsApp, per report and per person.
The weekly summary goes to Slack, the monthly report by email, the daily digest by WhatsApp. Each agent has its own recipients and channel.
- Slack channels, email lists and WhatsApp numbers
- Readable in the channel, no dashboard to open
- A live dashboard link behind every send
- Lead alerts in the same channel, as they happen
Your workspace
AgentsScheduled reports and alerts in this workspace
5agents running
3delivery channels
0reports built by hand
ReportCadenceChannelRecipients
Weekly performanceMon 08:00Slack #marketingTeam
Daily digestDaily 07:30WhatsAppLena Vogt
Monthly report1st, 07:30EmailLeadership, 6
Winning adsFri 16:00Slack #creativeMarcus Reed
CPL over €90, 7 daysContinuousSlack #marketingTeam
Each row was created by typing a sentence. Atlas does the rest.
Schedule
Every agent on one page: what, how often, where, to whom.
Add an agent by describing it in a sentence ("send me the winning ads every Friday"), set the cadence and the channel, and it runs until you stop it.
- Described in plain language, not configured in forms
- Cadence, channel and recipients per agent
- Client agents live in the client's workspace
- Alerts sit in the same list as the scheduled reports
Live in 21 minutes
Your first agent in three steps
No BI project, no template to fill, and nothing new for the team to check.
- 1About 15 minutes
Connect
Add the script, sign in to your ad accounts and connect your CRM. Spend, journeys and deals join one dataset, which is what Atlas writes from.
- 2About 5 minutes
Describe the agent
Say what you want and when, in plain language: the data, the cadence, the channel and the recipients. Atlas turns the sentence into a running agent.
- 3Same day
Read it
The first report arrives on the next scheduled run, built from live data. Ask a follow-up in the thread and Atlas answers from the same numbers.
Original reviews
What our customers wrote, word for word
4.9 out of 5 across 11 public reviews. Quoted as they were left, shortened only by dropping whole sentences.
- 5 out of 5 starsGoogle
“Before LeadJourney, we had no reliable tracking concept for our five-figure ad spend. We were manually building spreadsheet and CRM reports, inaccurate and time-consuming. Within two days, everything was set up. For the first time, I know exactly what I pay per lead and which campaigns actually bring in the best-qualified prospects.”
Florian BuckCEO, Klickkraft GmbH “With LeadJourney we are able to track all our leads and connect them with sales and attribution data to make better decisions. In the first month of using it we scaled from 0 to 100k revenue from paid ads only.”
GetreachBacklinks Marketplace (SaaS)- 5 out of 5 starsG2
“LeadJourney finally fixed my Marketing Analytics. It goes way beyond basic Ad Tracking Software. The Customer Journey Report saves hours of digging, and capturing everything from Offline Conversions to AI Search Tracking makes it the Best B2B Attribution Platform available.”
Sascha LenzMarketing Manager
- 5 out of 5 starsTrustpilot
“Connected LeadJourney for 2 clients, setup took literally 20 minutes each. The data became more accurate, the reports actually make sense. Now clients look at the dashboard and the 'why don't the numbers match?' questions are gone.”
Alexander SamarPerformance Marketing Agency - 5 out of 5 starsGoogle
“With LeadJourney, we have finally found a tool that provides us with the data we need to scale our performance marketing campaigns. The most important KPI is no longer lead price but cost per qualified lead.”
Steffen SiesingCEO, Bilanzmanufaktur GmbH
- 5 out of 5 starsG2
“The ability to track both online and offline conversions in one unified dashboard has given us insights we never had before. Our ROI has improved dramatically since we started integrating LeadJourney with our CRM. We're finally able to see the full customer journey, and it's been a game changer for our strategy.”
Andre WitzelFounder, Trading.de - 5 out of 5 starsTrustpilot
“The ability to seamlessly integrate data from multiple channels and see real-time insights has significantly improved our campaign results. We now focus on metrics that truly matter, like ROI and qualified leads.”
Nikita YatsunCEO, RLV Media GmbH
Read the reviews where they were left
Common questions
Atlas AI agents, the questions teams ask
What marketing teams and agencies want to know before they hand the weekly report to Atlas.
What data do Atlas AI agents use to write reports?
Everything connected to your LeadJourney workspace: ad spend and campaigns from Meta, Google, LinkedIn and Microsoft Ads, organic and AI search traffic, custom channels, the journeys tracked server-side on your site, and the pipeline and revenue synced from your CRM. Every report is written from that first-party data, never from a platform's own estimate.
Can I choose what goes into each report?
Yes. Each agent has its own focus (campaigns, channels, leads, creatives, a single client), its own cadence and its own delivery channel, described in plain language when you create it. An agent can also send any report you built in the custom report builder, so the summary covers the exact table your team already reads.
How is an Atlas report different from a scheduled dashboard export?
A scheduled export sends you the tables and leaves the reading to you. Atlas reads them first: it says what changed since the last report, why, and what deserves attention, and it names the campaign, the ad or the deal behind each point. It also flags cost spikes and drops in lead quality between reports, which an export never would.
Can I send automated reports to my clients?
Yes. Agencies set up a dedicated agent per client workspace, on the client's schedule, delivered to the client's email, Slack or WhatsApp. The client receives a regular, professional performance report without anyone on your side preparing it, and every figure in it matches the client's dashboard.
Where can reports be delivered, and can I ask a follow-up?
Email, a Slack channel or a WhatsApp number, per agent, or all three. Follow-ups go to Atlas in the dashboard or in Slack, in plain language, and the answer comes back with the report behind it linked.
How long does it take to set up an agent?
A few minutes once your ad accounts and CRM are connected, which itself takes about 21 minutes. Describe the report, pick the cadence and the channel, enter the recipients, and the first report arrives on the next scheduled run.
Your next Monday
Get next Monday's report without building it.
Book a demo and see the exact report your team would receive, written by Atlas from your own channels and your CRM. Or start the free trial and schedule the first agent today.
Your workspace
One Monday with AtlasFrom the report landing to the budget moving
MRMarcus ReedBrightline StudioAgency owner
- Slack #marketingWeekly report lands: spend, leads, deals, one flag08:00
- FlaggedMeta retargeting CPL €112, up 38% over 7 days08:00
- Ask Atlas"Which ad?" answered in the thread, report linked08:06
- Meta AdsBudget moved to the ad that produced the qualified leads09:30
Reports built by hand this week0
The afternoon the spreadsheet used to take goes back into the campaigns.
