Tax and accounting
54% better lead quality after using LeadJourney for marketing
Karsten Guhr
Managing Director
Read the storyFor affiliates
Every click traced through to every commission
Follow a click from the ad to the postback and match every commission to the traffic that earned it. First-party, so nothing eats your clicks.
Rated by the media buyers who run on it daily
Trusted by 100+ lead generation businesses, agencies and freelancers
By traffic model
Find the page written for how you buy traffic
Paid traffic, iGaming and a portfolio of networks and programs leave different trails between the click and the payout. Each page walks through the setup for one of them.
Paid Traffic Affiliates
S2S postbacks with the click ID, spend synced next to payout, the sale sent back to CAPI.
See how it works for youiGaming Affiliates
Reg, FTD and deposit postbacks on the keyword, page or stream that sent the player.
See how it works for youNetworks & Programs
Every network and program in one report, every commission on the page that earned it.
See how it works for you
By what you track
The features doing the work between click and payout
Four features carry a click from the ad to the commission. Each one has a page that shows the setup, so start where your data leaks.
Server-Side Tracking
First-party on your own domain, so blockers and cookie banners do not eat the clicks you paid for.
See how it works for youUTM & Click ID Tracking
gclid, fbclid and msclkid stored on the first visit, kept for months and written onto the conversion.
See how it works for youCustom Traffic Channels
Every network and offer as a channel of its own, with entered costs, next to Meta and Google.
See how it works for youLanding Page Report
Every landing page with visits, conversions and revenue per channel, ranked by what it earned.
See how it works for you
Case studies
What changes once the attribution is right
One measured result per customer, with the person, the role and the company behind it.
SEO agency
95% clarity about marketing KPIs and a foundation to scale
Nikita Yatsun
Managing Director
Read the story
Klickkraft GmbH
Business coaching
€10-20k in monthly Meta spend, tied to qualified leads and revenue per ad
Florian Buck
Managing Director
Read the story
LinkedIn growth agency
2x customer retention, once every LinkedIn touchpoint was tracked to revenue
Marc Richard
CEO
Read the story
Digital publishing
Which article produced the lead and the revenue, across AI and organic search
Andreas Malkow
CEO & Head of PR
Read the story
SEO and GEO agency
Proven ROI on every retainer, from organic and AI search leads through to revenue
Philipp Nessmann
Managing Director
Read the story
Getreach
Backlinks marketplace (SaaS)
Rather start from the problem?
Every use case starts with a sentence from a real marketing meeting, from conversions that iOS, ad blockers and cookie banners ate to a lead lost to one stripped UTM, and shows the fix end to end.
Customers
What performance marketers say after switching
4.9 out of 5 across 11 verified reviews from advertisers, agencies and freelancers.
- 5 out of 5 starsGoogle
“Before LeadJourney, we had no reliable tracking concept for our five-figure ad spend. We were manually building spreadsheet and CRM reports, inaccurate and time-consuming. Within two days, everything was set up. For the first time, I know exactly what I pay per lead and which campaigns actually bring in the best-qualified prospects.”
Florian BuckCEO, Klickkraft GmbH “With LeadJourney we are able to track all our leads and connect them with sales and attribution data to make better decisions. In the first month of using it we scaled from 0 to 100k revenue from paid ads only.”
GetreachBacklinks Marketplace (SaaS)- 5 out of 5 starsG2
“LeadJourney finally fixed my Marketing Analytics. It goes way beyond basic Ad Tracking Software. The Customer Journey Report saves hours of digging, and capturing everything from Offline Conversions to AI Search Tracking makes it the Best B2B Attribution Platform available.”
Sascha LenzMarketing Manager
- 5 out of 5 starsTrustpilot
“Connected LeadJourney for 2 clients, setup took literally 20 minutes each. The data became more accurate, the reports actually make sense. Now clients look at the dashboard and the 'why don't the numbers match?' questions are gone.”
Alexander SamarPerformance Marketing Agency - 5 out of 5 starsGoogle
“With LeadJourney, we have finally found a tool that provides us with the data we need to scale our performance marketing campaigns. The most important KPI is no longer lead price but cost per qualified lead.”
Steffen SiesingCEO, Bilanzmanufaktur GmbH
- 5 out of 5 starsG2
“The ability to track both online and offline conversions in one unified dashboard has given us insights we never had before. Our ROI has improved dramatically since we started integrating LeadJourney with our CRM. We're finally able to see the full customer journey, and it's been a game changer for our strategy.”
Andre WitzelFounder, Trading.de - 5 out of 5 starsTrustpilot
“The ability to seamlessly integrate data from multiple channels and see real-time insights has significantly improved our campaign results. We now focus on metrics that truly matter, like ROI and qualified leads.”
Nikita YatsunCEO, RLV Media GmbH
Read the reviews where they were left
Live in 21 minutes
See your own clicks next to your own commissions
Book a demo and bring one offer. We connect its traffic and its postback, so you see what one month of your spend looks like with the payout attached.
