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Features

Tracking & Data

Server-Side Tracking

95%+ accuracy, cookieless & GDPR-safe — fully built-in, zero code.

Offline Conversion TrackingPopular

Connect calls, meetings & offline events to ad campaigns.

UTM & Click ID Tracking

Full coverage for Meta, Google, LinkedIn & Bing Ads.

Custom Traffic Channels

Track any channel — newsletters, podcasts, affiliates & more.

Unique feature

AI Search Engine Tracking

See exactly which AI search engines drive leads & revenue

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Reports & Analytics

Traffic Channel Report

Understand which channels drive the most valuable leads & sales.

Ad Campaign Report

Track performance of individual marketing campaigns in one ad manager.

Lead Overview Report

Get a comprehensive view of all your leads & sources in one place.

Landingpage Report

See conversion rates per page — segmented by channel, device & country.

Unique feature

Custom Report Builder

Build any report from raw data — 100% flexible, your way

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Data Management

Transparent Logs

Access detailed logs of all tracking events (Clicks, Conversions, API Postbacks).

AI Marketing AnalystASK AI

Ask anything about your campaigns, Atlas analyzes your data instantly.

Multi-Touch Attribution Popular

See every touchpoint that influenced a conversion, not just the last click.

CRM Integration

Connects with any CRM via webhook, sync leads & revenue automatically.

Unique feature

AI Agents - Automated Reports

Get daily, weekly & monthly reports delivered to email, Slack or WhatsApp.

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Solution for

Advertisers

Coaches & Consultants

Track high-ticket leads from first click to booked call

B2B & Service Businesses

Connect CRM pipeline to actual ad spend

Trade & Local Businesses

Offline conversions, calls & form leads — unified

Financial & Legal Advisors

GDPR-safe tracking for regulated industries

iGaming

Player attribution from first click to first deposit

Marketing Agencies

Performance Marketing Agencies

Prove ROI across Meta, Google & LinkedIn for every client

SEO Agencies

Track organic leads alongside paid in one view

Full-Service Agencies

One attribution source across all channels & clients

Lead Gen Agencies

White-label reporting & shared client workspaces

Marketing Freelancers

Tracking Specialists

Deploy server-side tracking fast for any client stack

Paid Media Freelancers

Attribution & reporting without building dashboards from scratch

Marketing Consultants

Show clients exactly what drives qualified leads & revenue

TestimonialsPricingCompany
Resources
Integrations

Connect LeadJourney to your CRM, ad platforms and favorite tools.

Comparison

Compare LeadJourney to other Tracking Tools.

Blog

Stay ahead with marketing tracking tips, strategies & product updates

Glossary

Every performance marketing term explained — clear, simple, no fluff

Help Center

Step-by-step guides & tutorials to get the most out of LeadJourney

Customer Support

Got a question? Our team is here to help — fast responses, real answers

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Security

Security built for your revenue data

LeadJourney handles some of your most sensitive data: ad spend, lead records, pipeline, and revenue. We protect it with encryption throughout the stack, strict access controls, EU hosting, and privacy by design.

AES-256 at restTLS in transitEU hosting (Frankfurt)Two-factor authSigned webhooksGDPR + DPA
Get StartedContact our security team

Defense at every layer of the stack

Security is not one control, it is many working together. Here is how we protect access, data, infrastructure, and operations.

01

Access & identity

  • Two-factor authentication (TOTP)
  • Enforced password complexity
  • bcrypt password hashing (12 rounds)
  • Token and Redis-backed sessions
02

Encryption

  • AES-256 at rest for sensitive data
  • TLS/HTTPS enforced in transit
  • Encrypted OAuth and 2FA secrets
  • Encrypted recovery codes
03

Infrastructure

  • Hosted in Frankfurt, Germany (EU)
  • Kubernetes-orchestrated services
  • Least-privilege across services
  • Encrypted credentials at rest
04

Monitoring

  • Exception and performance monitoring
  • Centralized log aggregation
  • Real-time alerting to the team
  • Signed, verified inbound webhooks
Access & authentication

Only the right people get in

Every account is protected by modern authentication, and access to production systems follows the principle of least privilege.

Two-factor authentication

TOTP-based 2FA (for example Google Authenticator), with encrypted recovery codes so a lost device never means a lost account.

Passwords

Enforced complexity: minimum length with upper and lower case, numbers, and symbols. Hashed with bcrypt (12 rounds), never stored in plain text.

Sessions & tokens

API access uses Laravel Sanctum tokens, with sessions backed by Redis for fast, controlled invalidation.

Integrations

Connected platforms authorize through OAuth 2.0, so we never handle the credentials of your ad and marketing accounts.
Encryption

Encrypted in transit and at rest

Data is protected on the wire and in the database, with the most sensitive fields encrypted individually.

In transit

All traffic is served over HTTPS/TLS in production. Nothing sensitive travels unencrypted.

At rest

AES-256-CBC encryption for OAuth tokens, two-factor secrets, and personal data (PII) held in the database.

Secrets management

Application secrets are managed through environment configuration. Integration tokens and webhook secrets are encrypted in the database.

Credentials

Credentials are never stored in plain text and are held with least-privilege scope across services.
Infrastructure & data residency

Hosted in the EU, in Frankfurt

We chose EU-based infrastructure so European teams can keep their core data in the European Union by default.

Location

Production infrastructure is located in Frankfurt, Germany, inside the European Union.

Platform

Services run on Kubernetes: MySQL, Redis, and Soketi (realtime), orchestrated as isolated, least-privilege services.

File storage

Uploaded files are stored on Amazon S3.

Sub-processors

We keep a current, public list of every sub-processor with access to data on our GDPR page.
Integrations & webhooks

Verified data in, encrypted secrets out of reach

LeadJourney connects to your ad platforms and tools. Those connections are authenticated, and everything that flows into the platform is verified.

Signed webhooks

Every inbound webhook is verified with an HMAC-SHA256 or Ed25519 signature before it is accepted, so forged events are rejected.

Encrypted tokens

Integration tokens and webhook secrets are encrypted in the database, separate from the rest of your data.
Logging & monitoring

Watched around the clock

We watch for errors, performance regressions, and anomalies, with alerts routed to the team in real time.

Exceptions & performance

Application errors and performance are monitored with Laravel Nightwatch.

Centralized logs

Logs are aggregated centrally in LogDNA for search and investigation.

Alerting

Alerts are pushed to Slack so issues reach the team quickly.
Privacy & compliance

Privacy is built in, not bolted on

LeadJourney is built for European marketing and revenue teams, so data protection is part of the foundation.

GDPR

EU data residency, lawful-basis tracking, sub-processor transparency, and full data subject rights. See our GDPR & Data Protection page.

Data Processing Agreement

A GDPR-compliant DPA (Article 28) is available on request to customers who process personal data through LeadJourney.

Data Protection Officer

We have an appointed DPO, reachable at [email protected].

First-party tracking

LeadJourney is built on first-party, server-side tracking, which reduces reliance on third-party cookies.
Responsible disclosure

Found something? We want to hear from you

If you believe you have found a security vulnerability, please let us know before disclosing it publicly. Email us with the details and steps to reproduce, and we will get back to you quickly. We will not pursue legal action against good-faith researchers who report responsibly.

[email protected]We aim to respond quickly and keep you updated.
FAQ

The questions security teams ask us

Where is my data stored?

All production infrastructure runs in Frankfurt, Germany, inside the European Union. Application, database (MySQL), cache (Redis), and realtime (Soketi) services run on Kubernetes there, and file storage is on Amazon S3. European customers keep their core data in the EU by default.

Is my data encrypted?

Yes. All traffic is served over HTTPS/TLS in production. Sensitive data, including OAuth tokens, two-factor secrets, and personal data, is encrypted at rest with AES-256.

Do you support two-factor authentication?

Yes. LeadJourney supports TOTP-based two-factor authentication (for example Google Authenticator), with encrypted recovery codes.

How are passwords stored?

Passwords must meet complexity rules (minimum length, upper and lower case, numbers, and symbols) and are hashed with bcrypt using 12 rounds. We never store passwords in plain text.

Do you support SAML single sign-on?

We use OAuth 2.0 for connected integrations. SAML single sign-on for user login is not available yet. If your team needs it, contact us and tell us about your requirements.

How do you secure integrations and webhooks?

Integration tokens and webhook secrets are encrypted in the database, and secrets are managed through environment configuration. Every inbound webhook is verified with an HMAC-SHA256 or Ed25519 signature before it is processed.

Do you offer a Data Processing Agreement (DPA)?

Yes. If you process personal data through LeadJourney, we make a GDPR-compliant Data Processing Agreement available on request that meets the requirements of Article 28 GDPR.

Are you GDPR compliant?

Yes. We host in the EU, keep a public list of sub-processors, support data subject rights, and have an appointed Data Protection Officer. Full detail is on our GDPR and Data Protection page.

Passing a security review?

We are happy to help your team through vendor security and procurement. Email us for our security overview and a DPA, or start using LeadJourney today.

Get StartedContact our security team

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