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Traffic channel integrations

One dashboard for every channel you pay for, post to or rank on

Meta, Google, LinkedIn and Microsoft connect natively, organic search and social report per post and keyword, and AI referrals stop reading as direct.

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Ad platforms

Spend, campaign structure and click IDs come in. Closed deals go back out as offline conversions.

Custom channels

Your channel is not on the list

Newsletters, partners, podcasts, influencers, print: any source that can carry a link can be a channel, attributed the same way as the ad platforms.

Your own channels

Define channels for the sources you actually run, such as newsletters, partners or podcasts, and see them next to paid and organic.

Costs without an API

Add costs for channels that have no ad account, like SEO, content, influencer or print, so your return covers everything you spend.

Webhook and open API

Anything that can send or receive data connects, so offline and self built sources report like a native app.

How custom traffic channels workSetup guides in the help center

Setup

Three steps, whatever you connect

The same path for every tool on this page. No developer, no server to run, no tag manager archaeology. 21 minutes end to end.

  1. 15 minutes

    Add the tracking script

    One snippet in the site header. WordPress, Webflow, Wix and every page builder in between, then every form on the site reports its true source.

  2. 210 minutes

    Connect your accounts

    Sign in to your ad accounts and your CRM. Spend and campaign structure come in, and the lead stages you care about start flowing back.

  3. 36 minutes

    Send the revenue back

    Closed deals go to Meta, Google, LinkedIn and Microsoft as offline conversions, so the platforms optimise on revenue instead of form fills.

Questions

What people ask before connecting their channels

The four that come up on nearly every demo call.

Which ad platforms does LeadJourney integrate with?

Meta Ads, Google Ads, LinkedIn Ads and Microsoft Bing Ads, which also covers Bing, Edge, Yahoo and Copilot placements. Spend, clicks and conversions land in one dashboard, and closed deals go back out to each platform as offline conversions by API.

Can LeadJourney track traffic from ChatGPT and other AI engines?

Yes. ChatGPT, Perplexity, Claude, Gemini, Copilot, Grok and DeepSeek referrals are reported as their own sources instead of landing in direct. There is nothing to configure: the tracking script separates them on its own.

How is organic traffic attributed?

Organic Google and Bing leads are reported as distinct sources, without Search Console or Webmaster Tools. LinkedIn, Facebook, Instagram, YouTube and TikTok clicks are broken down by post, video and UTM, so you see which content actually produces leads.

Can I track channels like newsletters, partners or podcasts?

Yes. Custom traffic channels let you define any source beyond the ad platforms and tie each lead back to its exact channel. You can also add costs for channels without an API, like SEO, content, influencer or print, so your return covers everything you spend.

Connect your channels

See which channel every lead really came from

Connect your ad accounts and add the tracking script, and the first attributed leads show up the same day. 95%+ accuracy, first-party required.

LeadJourney dashboard showing lead sources, campaign performance and attributed revenue side by side