Claude MCP connector
Every marketing and sales question, answered in Claude
One connector puts your ad spend, your journeys and your CRM revenue in Claude. Answers in seconds, so the next euro goes where deals actually close.
- Answers in seconds
- Marketing and sales in one
- Decisions on closed revenue
On every Claude plan, in the web app, the desktop apps and on your phone
Rated by the teams who ask their data in a Claude thread
Trusted by 100+ lead generation businesses, agencies and freelancers
See it answer
Three threads in Claude, one LeadJourney workspace
A revenue question, a journey question and a request that changes something. All numbers are example data.
LeadJourney connected in Claude, try any thread
Which campaigns closed the most revenue last quarter?
Four campaigns closed revenue last quarter. The top three hold 214,600 EUR of the 268,400 EUR total:
- Google Ads, Brand
- 94,600 EUR from 11 deals, 8,600 EUR each. Shortest path to signature.
- LinkedIn, Retargeting
- 73,500 EUR from 7 deals, 10,500 EUR each. Seven touchpoints on average.
- Meta, Lookalike DACH
- 46,500 EUR from 15 deals, 3,100 EUR each. Cheapest qualified lead.
Want the fourth campaign in the list as well?
Ask anything about your closed deals
List every touchpoint behind the deal that closed yesterday.
Nordwind Logistik, 32,400 EUR, took nine touchpoints over 74 days. The three that moved it:
- Day 1, LinkedIn Ads
- First touch on the CFO creative. Last click never credited it.
- Day 23, Google Ads brand
- Searched the company name, read pricing, left without a form.
- Day 68, demo booked
- Third pricing visit, then the form. Signed six days later.
Want the other six touchpoints in order?
Ask anything about a lead journey
Build a channel report for last quarter and save it to my dashboard.
Saved to your Q3 dashboard, last quarter as the range, six channels in it. Three of the columns are ones your ad platforms cannot fill:
- Closed revenue
- From your CRM, not from a platform's own conversion count.
- Cost per qualified lead
- Spend over the leads sales actually accepted, not over form fills.
- Days to close
- Median from first touch to signature, per channel.
Want it mailed to the team every Monday morning?
Ask for a change to any report
Prompt library
What to ask Claude once it is connected
Copy any of these into a Claude thread. The ones tagged Changes do the work in your workspace instead of reporting on it.
Revenue and ROI
ReadsWhich campaigns closed the most revenue last quarter?
What is our return on Meta Ads, counted on signed deals only?
How much pipeline is still open from the webinar series?
Deals and journeys
ReadsList every touchpoint behind the deal that closed yesterday.
Where did our three biggest deals this quarter start?
How long does it take from first click to signature?
Spend and cost
ReadsWhat did a qualified lead cost per channel last week?
Which ad sets spend budget but never reach a demo?
Which channel got cheaper this month, and which got dearer?
Pages and patterns
ReadsWhich landing pages turn LinkedIn traffic into qualified leads?
What do the journeys that close have in common?
Do leads that visit pricing twice close more often?
Report builder
ChangesBuild a channel report for last quarter and save it to my dashboard.
Add closed revenue as a column to the Google Ads report.
Set the campaign report to first click and compare it with last click.
Settings
ChangesSet our default attribution model to data driven.
Change the lookback window on the LinkedIn report to 90 days.
Rename the Q3 dashboard and move it to the top of the list.
Scope
What Claude sees, and where the connector stops
The connector hands Claude every number LeadJourney holds and the right to change the workspace. Everything past that edge is untouched.
What Claude can read
- Journeys and touchpoints
- Every visit, click and form fill in a lead's history, first touch through to the signed deal.
- Campaign spend
- Cost by platform, campaign and ad set, the same figures your own LeadJourney reports run on.
- CRM outcomes
- Lead stages, qualified counts, booked demos and won revenue out of your connected CRM.
- Channels and pages
- Where traffic arrives, which landing pages it lands on, and what each one turns into.
What Claude can change
- Reports and dashboards
- Build a report, add a column, save it to a dashboard. The Report Builder, driven by a sentence.
- Attribution settings
- Move a report between first click, last click and data driven, or widen its lookback window.
- Workspace settings
- The settings you would open the dashboard for, changed from the thread you are already in.
- Only on your message
- It acts when you send something and never between messages. Nothing runs on a schedule behind the connector.
Where it stops
- Nothing outside LeadJourney
- It cannot pause a campaign, move budget or edit a CRM record. LeadJourney reads those tools rather than writing to them.
- One workspace, yours
- You sign the connector in with OAuth and it reaches that workspace only. Revoke it in Claude and the access is gone.
- No logins handed to Claude
- Claude gets one server URL, never your ad account or CRM credentials. Those stay where you connected them.
- What Anthropic does is your agreement
- LeadJourney puts the answer into your thread and nothing more. How Anthropic treats that thread is governed by your own Claude plan.
Hosting, data processing and the rest of the controls are on the security page.
Setup
Connected to Claude in about three minutes
No package to install and nothing to build. The connector is a URL that Claude signs itself into.
- 11 minute
Copy your server URL
Open Ask Atlas, then Settings, then the MCP tab, and copy the server URL. It is the same endpoint for every client, and the workspace it reaches is decided when you sign in.
- 22 minutes
Add it as a custom connector
In Claude, open Customize, then Connectors, then Add custom connector, and paste the URL. On Team and Enterprise an owner adds it once under Organization settings and everyone else just connects.
- 3Instant
Sign in once, then ask
Claude sends you through the LeadJourney sign in, you approve it, and the thread you are in can read your workspace. Ask it which campaigns closed revenue last month.
Setup guides
Step by step in the assistant you use
The same server and the same URL everywhere. What changes per client is where the setting lives and which plans may use it.
FAQ
Claude and LeadJourney, answered
Which plans can add it, where it works, what it may change, and what happens to the numbers once they are in a thread.
Which Claude plans can add the LeadJourney connector?
Custom connectors over remote MCP are available on Free, Pro, Max, Team and Enterprise, with Free limited to a single custom connector. On Team and Enterprise an owner adds LeadJourney once under Organization settings, then Connectors, and members connect it from their own settings. Anthropic's own documentation is the authority here, and it moves faster than this page.
Does it work in Claude Desktop and on my phone?
Yes. A remote connector is held on your Claude account rather than on one machine, so it shows up in Claude on the web, in Claude Desktop and in the mobile apps once you have added it. The connection to LeadJourney is made from Anthropic's servers, so a closed laptop changes nothing.
Can Claude change things, or only read?
Both, inside LeadJourney. It can build a report, add a column, save it to a dashboard or switch an attribution model while you talk. Outside LeadJourney it can do nothing: it cannot pause a campaign, move budget or edit a record in your CRM, because LeadJourney reads those tools rather than writing to them.
Is my attribution data used to train Claude?
LeadJourney returns the answer to your question into your own thread and nothing else leaves your workspace. What happens to that thread afterwards is governed by your agreement with Anthropic and by the settings on your Claude plan, exactly as it would be for a table you pasted in by hand.
Do I need a developer to set this up?
No. The server is already built and hosted by us, so there is no package to install, no key to generate and no configuration file to edit. What you paste into Claude is a URL, and the sign in that follows is the same OAuth screen every other connector uses.
How is this different from Claude showing up as a traffic source?
Two different directions. Claude as a traffic source is LeadJourney naming the visitors Claude sends you, so a referral from an AI answer gets credited to the deal it produces. This page is the way back: your own numbers, read inside Claude. Most teams end up with both, and neither needs the other.
Claude MCP connector
Your next report is one Claude thread away
Book a demo and we connect Claude to real data on the call, or start the trial and ask your first question today.
