
Tax and accounting
54% better lead quality after using LeadJourney for marketing
Karsten Guhr
Managing Director
Private beta: only 20 free affiliate spots
You can't put a pixel on Digistore24 or ClickBank, so LeadJourney catches every sale by postback and shows real profit per campaign.
Rated by affiliates who know their real profit
Affiliate revenue tracked for teams at
Profit per traffic source, not just revenue
Every sale arrives by server-to-server postback and is matched to the click that paid for it.
Why affiliate tracking breaks
The offer lives on the network's domain, so your pixel never fires on the sale. Meta, Google, Bing and LinkedIn get no conversion data, your spreadsheet cannot keep up, and you end up scaling on gut feeling.
An ad tracker is not optional for paid affiliates. It is the difference between scaling and guessing.
How LeadJourney fixes it
LeadJourney captures the click on your ad, follows the visitor through your pre-lander to the network's offer page, then catches the sale by server-to-server postback. From there it pushes a matched conversion into the Meta, Google, Bing and LinkedIn conversion APIs, so the algorithm finally optimizes on real buyers, with zero pixel on the offer page. We are building the best affiliate tracker with 20 serious media buyers shaping it, so during the beta the full platform is free: networks, offers, pages and campaigns, 1:1 onboarding, a direct line to the founders, and your first postback and CAPI wired up with you. 13 affiliates are onboarding, 7 spots are left, and there is no lock-in.
Watch it
How server-side postbacks send Digistore24, ClickBank and network sales back to Meta at their real value.
Case studies
One measured result per customer, with the person, the role and the company behind it.

Tax and accounting
54% better lead quality after using LeadJourney for marketing
Karsten Guhr
Managing Director

SEO agency
€500k MRR reached profitably, scaling an SEO agency on performance marketing
Nikita Yatsun
Managing Director

Klickkraft GmbH
Business coaching
€10-20k in monthly Meta spend, tied to qualified leads and revenue per ad
Florian Buck
Managing Director

LinkedIn growth agency
2x customer retention, once every LinkedIn touchpoint was tracked to revenue
Marc Richard
CEO

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Digital publishing
Which article produced the lead and the revenue, across AI and organic search
Andreas Malkow
CEO & Head of PR

SEO and GEO agency
Proven ROI on every retainer, from organic and AI search leads through to revenue
Philipp Nessmann
Managing Director
Getreach
Backlinks marketplace (SaaS)
0 to 100k in revenue from paid ads alone, inside the first month
Getreach
getreach.com
What changes once you are tracking
Spend, payout and net profit per campaign in one number, so you stop confusing a busy account with a profitable one.
Attribution down to ad set, creative and sub_id, so you double the winners and kill the losers with confidence.
Conversions pushed back through each platform's conversion API, so the algorithm finally optimizes toward buyers and your CPA drops.
Watch EPC, conversion rate and ROAS update in real time, so you make scaling calls during the day, not days later.
See ad click, pre-lander, offer page and sale as one tracked path, even when the checkout lives on another domain.
Trust the data enough to push spend. Move budget to the offers, pages and sources that actually produce profit.
Everything you run, in one tracker
Four objects cover an affiliate business. Add a network with its postback URL, an offer with its payout, a pre-lander to split test and a campaign per traffic source, and every click and sale rolls up through all four. No spreadsheet, no sub_id archaeology.
Everything you run, in one tracker
Each postback carries the click id, so the sale lands on the exact ad, ad set and pre-lander that produced it.
Affiliate networks
Add Digistore24, ClickBank, MaxWeb, BuyGoods or any network with a postback URL. LeadJourney listens for the sale and rolls revenue up per network, so you know which partners actually pay.
Profit is payout times sales minus the spend that produced them, per offer, updated as postbacks arrive.
Affiliate offers
Track each offer with its payout, conversions, EPC and net profit. Sort by profit and instantly see which offers deserve more budget and which to cut, no spreadsheet required.
Split tested on the same offer and traffic. The winner is picked on sale conversion rate, not on clicks.
Landing pages
Host or connect your pre-landers and advertorials and track visitors, click-through to the offer and real sale conversion rate per page. A/B test and let profit pick the winner.
Austria is the segment to cut and Android Germany the one to scale. A spreadsheet would have shown one blended number.
Campaigns and segments
Every campaign you launch flows into one view with spend versus revenue and live ROAS per traffic source, ad set and creative. Break it down by ad or keyword, then group by device, country, browser, OS, offer and hour to find the segment that is printing profit and the one quietly burning budget.
Live in 21 minutes, no developer
Add your traffic source, your network postback and your offer. We install the server-side tracking with you.
Add your traffic source, your network's postback URL and your offer. We install the tracking on your pre-lander with you on a call. No developer needed.
Every click, pre-lander visit and sale flows into one dashboard, split by network, offer, page and campaign, with conversions sent back to your ad platforms.
See real profit per campaign, let Meta, Google, Bing and LinkedIn optimize on buyers, and pour budget into the winners with confidence.
Why switch
| What you need | LeadJourney | ||
|---|---|---|---|
| Server-side postback tracking | Yes: Full S2S tracking | Yes: Full S2S tracking | Yes: Full S2S tracking, the same core |
| Conversions back to the ad platforms | Yes: Conversion API supported | Yes: Conversion API supported | Yes: Meta, Google, Bing and LinkedIn, wired up with you |
| Price to get started | No: Paid plan from day one | No: Paid plan from day one | Yes: Free during the beta, no lock-in |
| Support quality | Partly: Slow to respond, by public reviews and our own experience | Partly: Slow to respond, by public reviews and our own experience | Yes: Top-notch 1:1 support from real tracking specialists |
| Ease of use | Partly: Can get complex and complicated to set up | Partly: Can get complex and complicated to set up | Yes: Simplified, with clean dashboards that read profit at a glance |
| Onboarding | Partly: Set it up yourself from the docs | Partly: Set it up yourself from the docs | Yes: First offer, postback and CAPI set up with you on a call |
| Speed of new features | No: Often take months to ship | No: Often take months to ship | Yes: We move fast and ship in 7 to 14 days |
What changes once the sale is tracked
Spend, payout and net profit in one number per network, offer, page and source. You scale what prints money, not what looks busy.
Once the conversion APIs see real buyers instead of nothing, the algorithms optimize toward purchases and your cost per sale falls.
The postback catches the sale on the network's domain, so a checkout you cannot pixel still lands on the right ad, ad set and pre-lander.
Live figures per offer and traffic source, so scaling calls happen during the day, not after the spreadsheet catches up.
No more broken formulas and mismatched sub_ids. The tracker rolls it up for you, and the number is right.
Trust the data enough to push spend, kill losers early and keep the pre-lander that sends buyers.
Original reviews
4.9 out of 5 across 11 public reviews. Quoted as they were left, shortened only by dropping whole sentences.
“Before LeadJourney, we had no reliable tracking concept for our five-figure ad spend. We were manually building spreadsheet and CRM reports, inaccurate and time-consuming. Within two days, everything was set up. For the first time, I know exactly what I pay per lead and which campaigns actually bring in the best-qualified prospects.”
Florian BuckCEO, Klickkraft GmbH“With LeadJourney we are able to track all our leads and connect them with sales and attribution data to make better decisions. In the first month of using it we scaled from 0 to 100k revenue from paid ads only.”
“LeadJourney finally fixed my Marketing Analytics. It goes way beyond basic Ad Tracking Software. The Customer Journey Report saves hours of digging, and capturing everything from Offline Conversions to AI Search Tracking makes it the Best B2B Attribution Platform available.”
“Connected LeadJourney for 2 clients, setup took literally 20 minutes each. The data became more accurate, the reports actually make sense. Now clients look at the dashboard and the 'why don't the numbers match?' questions are gone.”
Alexander SamarPerformance Marketing Agency“With LeadJourney, we have finally found a tool that provides us with the data we need to scale our performance marketing campaigns. The most important KPI is no longer lead price but cost per qualified lead.”
Steffen SiesingCEO, Bilanzmanufaktur GmbH“The ability to track both online and offline conversions in one unified dashboard has given us insights we never had before. Our ROI has improved dramatically since we started integrating LeadJourney with our CRM. We're finally able to see the full customer journey, and it's been a game changer for our strategy.”
Andre WitzelFounder, Trading.de“The ability to seamlessly integrate data from multiple channels and see real-time insights has significantly improved our campaign results. We now focus on metrics that truly matter, like ROI and qualified leads.”
Nikita YatsunCEO, RLV Media GmbHRead the reviews where they were left
Common questions
The questions media buyers ask before they move their tracking.
You don't need to touch the offer page. The network sends a server-to-server postback to LeadJourney whenever a sale happens. We match that sale to the original ad click using the click id we captured, then push a matched conversion back to Meta, Google, Bing and LinkedIn. Nothing has to live on the network's checkout.
Any network that supports S2S postbacks, including Digistore24, ClickBank, MaxWeb, BuyGoods, Awin, CJ, Rakuten and most CPA networks. The postback is a one-time setup per network, and during the beta we do the first one with you on a call.
On the traffic side we cover Meta, Google, Microsoft (Bing) and LinkedIn Ads, and we push conversions back through each platform's conversion API where available. Organic and other paid sources are tracked too, so every click that reaches your pre-lander shows up with its source.
The tracking core is just as powerful. Where we are different: it is free during the first weeks of the beta, the dashboard is simplified and built to read profit at a glance, you get top-notch 1:1 support from real tracking specialists, and because we are small and move fast, we ship new features in 7 to 14 days instead of months. During the beta we also set up your first offer and postback with you on a call instead of leaving you with docs.
No. Setup is a guided onboarding and most affiliates are live in under half an hour. We help you connect your traffic source, add the network postback and fire your first tracked conversion together.
The full platform: networks, offers, landing pages and campaigns, server-side tracking, and conversions back to your ad accounts. Plus 1:1 onboarding and direct access to the team. It is free during the beta, with no lock-in. We are capping it at 20 affiliates so we can support everyone properly.
You book a short call, or we reach out within 24 hours. We look at the offers and traffic you run, confirm it is a fit for the beta, and if it is, get your tracking live the same week: first postback, first CAPI event, first real profit number.
7 of 20 free beta spots left
Book a demo and we show you exactly how your tracking would look, then get you live during the beta: the full tracker, 1:1 onboarding and your first postback and CAPI wired up with you, free and with no lock-in. Applying takes 2 minutes and we reply within 24 hours. Or start free right now and set up your first offer yourself.
