How many leads came from ChatGPT this quarter?
- Leads
- 64
- Closed
- 11 deals
- Revenue
- $132,000
AI search + your CRM, in Claude
LeadJourney records the visit from ChatGPT, Perplexity and Gemini and joins it to the deal in your CRM. Ask Claude who they are and what they bought.
Where did this quarter's Direct leads really come from? Check HubSpot.
LeadJourney: visits by source, this quarter
HubSpot: 218 leads, deals and revenue
LeadJourney: 218 leads matched to 30 closed deals
130 of these leads say Direct in HubSpot. Here is where they came from:
Visits
9,890
Leads
218
Closed deals
30
Revenue
$309.7k
| Real source | Visits | Leads | Deals | Revenue | |
|---|---|---|---|---|---|
| Direct | 1,840 | 64 | 11 | $132,000 | |
| Organic search | 5,900 | 88 | 9 | $84,500 | |
| Direct | 620 | 23 | 5 | $52,000 | |
| Direct | 1,120 | 31 | 3 | $22,800 | |
| Direct | 410 | 12 | 2 | $18,400 | |
| Total | 9,890 | 218 | 30 | $309,700 |
Reply to Claude…
Example account. Your answer comes from your own tracking and CRM.
Rated by the teams who stopped exporting
Trusted by 100+ advertisers and agencies
Claude reads every ad platform, every AI engine and every CRM you connect
Direct, explained
The same leads, filed twice. Left, the source field in your CRM. Right, the click LeadJourney recorded before the form.
What HubSpot says
Direct130 leads
Organic search88 leads
60%of these leads, filed as Direct
What LeadJourney recorded
Google88 leads · 9 closed
ChatGPT64 leads · 11 closed
Newsletter31 leads · 3 closed
Perplexity23 leads · 5 closed
Gemini12 leads · 2 closed
The fold's example quarter. ChatGPT, Perplexity, Gemini, Copilot, Claude, Grok and DeepSeek are tracked as sources of their own.
Ask it anything
Every question below reads your tracked visits and your CRM together.
Revenue by source · this quarter
Saved to your LeadJourney dashboard.
Example answers from an example account.
The setup
Connect your ad accounts and CRM to LeadJourney once (about 21 minutes), then Claude is one link away. Watch the whole thing in 27 seconds.
The reel close to 100,000 people watched.
In LeadJourney, open the MCP settings and copy the server URL. One link for every workspace.
Customize, Connectors, Add custom connector. Paste, sign in, done. Works on every Claude plan, even Free.
"Check my Meta campaigns and give me the analytics." The table comes back in seconds.

“Connected LeadJourney for 2 clients, setup took literally 20 minutes each.”
Customer results
Trustfactory scaled to €500k MRR on performance marketing. Getreach went 0 to 100k in revenue from paid ads in its first month. Same data, now in Claude.

SEO agency
€500k MRR reached profitably, scaling an SEO agency on performance marketing
Nikita Yatsun
Managing Director

Klickkraft GmbH
Business coaching
€10-20k in monthly Meta spend, tied to qualified leads and revenue per ad
Florian Buck
Managing Director

Tax and accounting
54% better lead quality after using LeadJourney for marketing
Karsten Guhr
Managing Director

LinkedIn growth agency
2x customer retention, once every LinkedIn touchpoint was tracked to revenue
Marc Richard
CEO

SEO and GEO agency
Proven ROI on every retainer, from organic and AI search leads through to revenue
Philipp Nessmann
Managing Director

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Digital publishing
Which article produced the lead and the revenue, across AI and organic search
Andreas Malkow
CEO & Head of PR
Getreach
Backlinks marketplace (SaaS)
0 to 100k in revenue from paid ads alone, inside the first month
Getreach
getreach.com
The offer
Your card is only charged if you keep it. Cancel before day 14 and you pay nothing.
Launch plan
Included on Launch

“For the first time, I know exactly what I pay per lead and which campaigns actually bring in the best-qualified prospects.”
Today
€0 to start
The full Launch plan. Your first answer in about a minute.
Day 14
€129/month, or nothing
Keep it and Launch starts. Cancel before and you pay nothing.
Anytime
Cancel in your billing settings
No call, no email thread, no contract.
Reviews
Word for word from our customers, most of it left on Trustpilot, G2 and Google.
“Before LeadJourney, we had no reliable tracking concept for our five-figure ad spend. We were manually building spreadsheet and CRM reports, inaccurate and time-consuming. Within two days, everything was set up. For the first time, I know exactly what I pay per lead and which campaigns actually bring in the best-qualified prospects.”
Florian BuckCEO, Klickkraft GmbH“With LeadJourney we are able to track all our leads and connect them with sales and attribution data to make better decisions. In the first month of using it we scaled from 0 to 100k revenue from paid ads only.”
“LeadJourney finally fixed my Marketing Analytics. It goes way beyond basic Ad Tracking Software. The Customer Journey Report saves hours of digging, and capturing everything from Offline Conversions to AI Search Tracking makes it the Best B2B Attribution Platform available.”
“Connected LeadJourney for 2 clients, setup took literally 20 minutes each. The data became more accurate, the reports actually make sense. Now clients look at the dashboard and the 'why don't the numbers match?' questions are gone.”
Alexander SamarPerformance Marketing Agency“With LeadJourney, we have finally found a tool that provides us with the data we need to scale our performance marketing campaigns. The most important KPI is no longer lead price but cost per qualified lead.”
Steffen SiesingCEO, Bilanzmanufaktur GmbH“The ability to track both online and offline conversions in one unified dashboard has given us insights we never had before. Our ROI has improved dramatically since we started integrating LeadJourney with our CRM. We're finally able to see the full customer journey, and it's been a game changer for our strategy.”
Andre WitzelFounder, Trading.de“The ability to seamlessly integrate data from multiple channels and see real-time insights has significantly improved our campaign results. We now focus on metrics that truly matter, like ROI and qualified leads.”
Nikita YatsunCEO, RLV Media GmbHRated on every platform where reviews are left
FAQ
The questions a free trial with a card should answer up front.
A click in ChatGPT, Perplexity or Gemini arrives on your site with the AI engine as its referrer or source. LeadJourney records it with the visit, keeps it with the visitor through the form and joins it to the lead and the deal in your CRM, so the source survives even when the CRM files the lead as Direct. A visit with no referrer at all, like a link copied out of an answer, stays unknown: nothing is guessed.
So nothing stops on day 15. You pay nothing today and nothing during the 14 days. Cancel before then and your card is never charged.
Meta, Google, LinkedIn, TikTok and Microsoft Ads for spend and conversions, and HubSpot, Salesforce, Pipedrive and the other CRMs LeadJourney connects for leads, deals and revenue. You connect them once in LeadJourney, in about 21 minutes, and Claude reads all of it.
Your trial becomes the Launch plan, billed monthly, with the Claude connection included. The price is under every button on this page, and the sign-up page shows it again with the date of the first charge before you enter a card. Cancel before the trial ends and nothing is charged.
In LeadJourney under Settings, then Billing, where the billing portal cancels your subscription. Cancel any time before the trial ends and you pay nothing. No call, no email.
Custom connectors over remote MCP are available on Free, Pro, Max, Team and Enterprise, with Free limited to a single custom connector. On Team and Enterprise an owner adds LeadJourney once under Organization settings, then Connectors, and members connect it from their own settings. Anthropic's own documentation is the authority here, and it moves faster than this page.
Both, inside LeadJourney. It can build a report, add a column, save it to a dashboard or switch an attribution model while you talk. Outside LeadJourney it can do nothing: it cannot pause a campaign, move budget or edit a record in your CRM, because LeadJourney reads those tools rather than writing to them.
LeadJourney returns the answer to your question into your own thread and nothing else leaves your workspace. What happens to that thread afterwards is governed by your agreement with Anthropic and by the settings on your Claude plan, exactly as it would be for a table you pasted in by hand.
Any MCP client. Claude, ChatGPT, Gemini, Copilot and Perplexity speak the protocol today, and a new client works the day it adopts it. That includes your own agents: anything built on the protocol reads the same data the assistants do.

“The most important KPI is no longer lead price but cost per qualified lead.”
Stop calling it Direct.
How many customers did ChatGPT send us this month?