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AI search + your CRM, in Claude

ChatGPT is sending you customers. Your CRM calls them Direct.

LeadJourney records the visit from ChatGPT, Perplexity and Gemini and joins it to the deal in your CRM. Ask Claude who they are and what they bought.

See the customers ChatGPT sends me
  • 14 days free
  • from €129/month after trial
  • Cancel anytime
Where Direct really came from 9s

Where did this quarter's Direct leads really come from? Check HubSpot.

LeadJourney: visits by source, this quarter

HubSpot: 218 leads, deals and revenue

LeadJourney: 218 leads matched to 30 closed deals

130 of these leads say Direct in HubSpot. Here is where they came from:

  • Visits

    9,890

  • Leads

    218

  • Closed deals

    30

  • Revenue

    $309.7k

Real sourceHubSpot saidVisitsLeadsDealsRevenue
ChatGPTDirect1,8406411$132,000
GoogleOrganic search5,900889$84,500
PerplexityDirect620235$52,000
NewsletterDirect1,120313$22,800
GeminiDirect410122$18,400
Total9,89021830$309,700
  • ChatGPT is your best organic channel. 64 leads, 11 deals, $132,000 this quarter.
  • Perplexity closes best. 22% of its leads became customers.
  • Nobody could see it. HubSpot filed 130 of these leads as Direct.

Reply to Claude…

Example account. Your answer comes from your own tracking and CRM.

Rated by the teams who stopped exporting

  • Trustpilot4.9 out of 5 on Trustpilot
  • G25.0 out of 5 on G2
  • Capterra5.0 out of 5 on Capterra

Trusted by 100+ advertisers and agencies

  • Trading.de logo
  • Swedish Cold logo
  • Trustfactory logo
  • MLK Digital logo
  • CPC AG logo
  • DaxoMedia logo
  • Contentbär logo
  • Hivebuy logo
  • OBVIOUS logo

Claude reads every ad platform, every AI engine and every CRM you connect

  • Meta
  • HubSpot
  • Google Ads
  • Salesforce
  • LinkedIn
  • Pipedrive
  • TikTok
  • monday.com
  • Microsoft Ads
  • GoHighLevel
  • ActiveCampaign
  • Odoo
  • Patch Retention
  • Podium
  • YouTube
  • Attio
  • Pinterest
  • Close
  • ChatGPT
  • Zapier
  • Perplexity
  • Make
  • Claude
  • n8n
  • Gemini
  • WordPress
  • Copilot
  • Webflow
  • Grok
  • Slack

Direct, explained

Your CRM says Direct. LeadJourney says ChatGPT.

The same leads, filed twice. Left, the source field in your CRM. Right, the click LeadJourney recorded before the form.

What HubSpot says

  • Direct130 leads

  • Organic search88 leads

60%of these leads, filed as Direct

What LeadJourney recorded

  • Google88 leads · 9 closed

  • ChatGPT64 leads · 11 closed

  • Newsletter31 leads · 3 closed

  • Perplexity23 leads · 5 closed

  • Gemini12 leads · 2 closed

The fold's example quarter. ChatGPT, Perplexity, Gemini, Copilot, Claude, Grok and DeepSeek are tracked as sources of their own.

Ask it anything

Ask what AI search is worth to you

Every question below reads your tracked visits and your CRM together.

  • ReadsChatGPTHubSpot

    How many leads came from ChatGPT this quarter?

    Leads
    64
    Closed
    11 deals
    Revenue
    $132,000
  • ReadsChatGPTPerplexityGemini

    Which AI engine sends the leads that close?

    Perplexity
    22% close
    ChatGPT
    17% close
    Gemini
    17% close
  • Reads

    Make me a chart: revenue by source this quarter.

    Revenue by source · this quarter

    • ChatGPT132.0k
    • Google84.5k
    • Perplexity52.0k
    • Newsletter22.8k
  • ReadsChatGPT

    Which pages does ChatGPT send people to?

    /pricing
    41 leads
    /blog/attribution-guide
    12 leads
    /integrations/hubspot
    6 leads
  • ReadsChatGPTGoogle Ads

    Did the people from ChatGPT also click our Google ads?

    Both, before the form
    19 leads
    Of them closed
    6 deals
  • Changes

    Add AI search as its own channel to the monthly report.

    Channel added
    AI search

    Saved to your LeadJourney dashboard.

Example answers from an example account.

The setup

One link. One paste. Connected.

Connect your ad accounts and CRM to LeadJourney once (about 21 minutes), then Claude is one link away. Watch the whole thing in 27 seconds.

The reel close to 100,000 people watched.

  1. 110 sec

    Copy one link

    In LeadJourney, open the MCP settings and copy the server URL. One link for every workspace.

  2. 220 sec

    Paste it into Claude

    Customize, Connectors, Add custom connector. Paste, sign in, done. Works on every Claude plan, even Free.

  3. 3Instant

    Ask. Let it cook.

    "Check my Meta campaigns and give me the analytics." The table comes back in seconds.

Connect Claude to my data
  • 14 days free
  • from €129/month after trial
  • Cancel anytime
5 out of 5
Connected LeadJourney for 2 clients, setup took literally 20 minutes each.
Alexander Samar, Performance Marketing Agency

Customer results

The numbers behind €500k MRR, now one question away

Trustfactory scaled to €500k MRR on performance marketing. Getreach went 0 to 100k in revenue from paid ads in its first month. Same data, now in Claude.

  • Portrait of Nikita Yatsun

    SEO agency

    €500k MRR reached profitably, scaling an SEO agency on performance marketing

    Nikita Yatsun

    Managing Director

  • Portrait of Florian Buck

    Klickkraft GmbH

    Business coaching

    €10-20k in monthly Meta spend, tied to qualified leads and revenue per ad

    Florian Buck

    Managing Director

  • Portrait of Karsten Guhr

    Tax and accounting

    54% better lead quality after using LeadJourney for marketing

    Karsten Guhr

    Managing Director

  • Portrait of Marc Richard

    LinkedIn growth agency

    2x customer retention, once every LinkedIn touchpoint was tracked to revenue

    Marc Richard

    CEO

  • Portrait of Philipp Nessmann

    SEO and GEO agency

    Proven ROI on every retainer, from organic and AI search leads through to revenue

    Philipp Nessmann

    Managing Director

  • Portrait of Andreas Malkow

    Digital publishing

    Which article produced the lead and the revenue, across AI and organic search

    Andreas Malkow

    CEO & Head of PR

  • Getreach

    Backlinks marketplace (SaaS)

    0 to 100k in revenue from paid ads alone, inside the first month

    Getreach

    getreach.com

The offer

Try it on your real numbers, free for 14 days

Your card is only charged if you keep it. Cancel before day 14 and you pay nothing.

Launch plan

Due today
€0
After 14 days
€129/month

Included on Launch

  • Claude, ChatGPT and every MCP client
  • Your ad platforms and your CRM, connected
  • Every deal traced back to its ad
  • Every attribution model
  • Closed deals sent back to Meta and Google
  • Server-side tracking on your domain
Start my 14-day free trial
  • 14 days free
  • from €129/month after trial
  • Cancel anytime
5 out of 5
For the first time, I know exactly what I pay per lead and which campaigns actually bring in the best-qualified prospects.
Florian Buck, CEO, Klickkraft GmbH
  1. Today

    €0 to start

    The full Launch plan. Your first answer in about a minute.

  2. Day 14

    €129/month, or nothing

    Keep it and Launch starts. Cancel before and you pay nothing.

  3. Anytime

    Cancel in your billing settings

    No call, no email thread, no contract.

Reviews

Rated 4.9 by teams who stopped exporting

Word for word from our customers, most of it left on Trustpilot, G2 and Google.

  • 5 out of 5 starsGoogle

    Before LeadJourney, we had no reliable tracking concept for our five-figure ad spend. We were manually building spreadsheet and CRM reports, inaccurate and time-consuming. Within two days, everything was set up. For the first time, I know exactly what I pay per lead and which campaigns actually bring in the best-qualified prospects.

    Florian BuckCEO, Klickkraft GmbH
  • With LeadJourney we are able to track all our leads and connect them with sales and attribution data to make better decisions. In the first month of using it we scaled from 0 to 100k revenue from paid ads only.

    GetreachBacklinks Marketplace (SaaS)
  • 5 out of 5 starsG2

    LeadJourney finally fixed my Marketing Analytics. It goes way beyond basic Ad Tracking Software. The Customer Journey Report saves hours of digging, and capturing everything from Offline Conversions to AI Search Tracking makes it the Best B2B Attribution Platform available.

    Sascha LenzMarketing Manager
  • 5 out of 5 starsTrustpilot

    Connected LeadJourney for 2 clients, setup took literally 20 minutes each. The data became more accurate, the reports actually make sense. Now clients look at the dashboard and the 'why don't the numbers match?' questions are gone.

    Alexander SamarPerformance Marketing Agency
  • 5 out of 5 starsGoogle

    With LeadJourney, we have finally found a tool that provides us with the data we need to scale our performance marketing campaigns. The most important KPI is no longer lead price but cost per qualified lead.

    Steffen SiesingCEO, Bilanzmanufaktur GmbH
  • 5 out of 5 starsG2

    The ability to track both online and offline conversions in one unified dashboard has given us insights we never had before. Our ROI has improved dramatically since we started integrating LeadJourney with our CRM. We're finally able to see the full customer journey, and it's been a game changer for our strategy.

    Andre WitzelFounder, Trading.de
  • 5 out of 5 starsTrustpilot

    The ability to seamlessly integrate data from multiple channels and see real-time insights has significantly improved our campaign results. We now focus on metrics that truly matter, like ROI and qualified leads.

    Nikita YatsunCEO, RLV Media GmbH

Rated on every platform where reviews are left

  • Google
  • TrustpilotRated 4.9 out of 5 on Trustpilot4.9
  • G2Rated 5.0 out of 5 on G25.0
  • CapterraRated 5.0 out of 5 on Capterra5.0

FAQ

Before you add your card

The questions a free trial with a card should answer up front.

How does LeadJourney know a lead came from ChatGPT?

A click in ChatGPT, Perplexity or Gemini arrives on your site with the AI engine as its referrer or source. LeadJourney records it with the visit, keeps it with the visitor through the form and joins it to the lead and the deal in your CRM, so the source survives even when the CRM files the lead as Direct. A visit with no referrer at all, like a link copied out of an answer, stays unknown: nothing is guessed.

Why do you ask for a card if the trial is free?

So nothing stops on day 15. You pay nothing today and nothing during the 14 days. Cancel before then and your card is never charged.

Which ad platforms and CRMs does Claude read?

Meta, Google, LinkedIn, TikTok and Microsoft Ads for spend and conversions, and HubSpot, Salesforce, Pipedrive and the other CRMs LeadJourney connects for leads, deals and revenue. You connect them once in LeadJourney, in about 21 minutes, and Claude reads all of it.

What will I pay after the trial?

Your trial becomes the Launch plan, billed monthly, with the Claude connection included. The price is under every button on this page, and the sign-up page shows it again with the date of the first charge before you enter a card. Cancel before the trial ends and nothing is charged.

How do I cancel?

In LeadJourney under Settings, then Billing, where the billing portal cancels your subscription. Cancel any time before the trial ends and you pay nothing. No call, no email.

Which Claude plan do I need?

Custom connectors over remote MCP are available on Free, Pro, Max, Team and Enterprise, with Free limited to a single custom connector. On Team and Enterprise an owner adds LeadJourney once under Organization settings, then Connectors, and members connect it from their own settings. Anthropic's own documentation is the authority here, and it moves faster than this page.

Can Claude change my campaigns?

Both, inside LeadJourney. It can build a report, add a column, save it to a dashboard or switch an attribution model while you talk. Outside LeadJourney it can do nothing: it cannot pause a campaign, move budget or edit a record in your CRM, because LeadJourney reads those tools rather than writing to them.

Is my data used to train Claude?

LeadJourney returns the answer to your question into your own thread and nothing else leaves your workspace. What happens to that thread afterwards is governed by your agreement with Anthropic and by the settings on your Claude plan, exactly as it would be for a table you pasted in by hand.

Does it work with ChatGPT too?

Any MCP client. Claude, ChatGPT, Gemini, Copilot and Perplexity speak the protocol today, and a new client works the day it adopts it. That includes your own agents: anything built on the protocol reads the same data the assistants do.

Find my AI search customers
  • 14 days free
  • from €129/month after trial
  • Cancel anytime
5 out of 5
The most important KPI is no longer lead price but cost per qualified lead.
Steffen Siesing, CEO, Bilanzmanufaktur GmbH

Find out what AI search is worth to you

Stop calling it Direct.

How many customers did ChatGPT send us this month?

Ask my first question
  • 14 days free
  • from €129/month after trial
  • Cancel anytime