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For B2B marketing teams

See the full customer journey behind every lead

Every source and every touchpoint, from the first click to the booked call, on one profile per lead. So you know what actually works, and scale that.

30 minutes with a tracking specialist. No pitch deck.

Lead profile · full journey revealed
SCSarah ChenHead of Growth · acme.io
Closed won · €18,000
7 touchpoints14 days to convertFirst: Google (organic)Last: Google Ads
  1. 1Found you in Google searchDay 1 · Google (organic)First click
  2. 2Clicked your sponsored postDay 3 · LinkedIn
  3. 3Read 2 articles on your blogDay 5 · Direct
  4. 4Watched your product demoDay 8 · YouTube
  5. 5Opened your nurture emailDay 11 · Email
  6. 6Branded search, clicked your adDay 14 · Google AdsLast click
  7. 7Booked a demo callDay 14 · Demo formConverted

Your analytics would file this lead under "Direct" or "Google". LeadJourney shows the whole path, for every lead you generate.

Rated by B2B teams that see the whole journey

  • Trustpilot4.9 out of 5 on Trustpilot
  • G25.0 out of 5 on G2
  • Capterra5.0 out of 5 on Capterra

Journeys tracked for 100+ companies

  • Trading.de logo
  • Swedish Cold logo
  • Trustfactory logo
  • MLK Digital logo
  • CPC AG logo
  • DaxoMedia logo
  • Contentbär logo
  • Hivebuy logo
  • OBVIOUS logo

Every source connected

Meta, Google, LinkedIn and your CRM, stitched into one journey per lead

Every touchpoint is captured first-party on your own domain and tied to the person it belongs to, across sessions and devices. When they convert, the whole path lands on the record in your CRM.

Every traffic source

  • Meta Ads
  • Google Ads
  • LinkedIn Ads
  • Search, AI search
  • Email and website

LeadJourney

One identity, every touchpoint

What every journey ends in

  • Leads
  • Sign-ups
  • Booked calls
  • Closed revenue

Matched to the record in your CRM

HubSpotSalesforcePipedriveCloseGoHighLeveland 100+ more
Conversions sent back to the ad platforms

30 minutes with a tracking specialist. No pitch deck.

Case studies

What changes once the attribution is right

One measured result per customer, with the person, the role and the company behind it.

  • Portrait of Karsten Guhr

    Tax and accounting

    54% better lead quality after using LeadJourney for marketing

    Karsten Guhr

    Managing Director

  • Portrait of Nikita Yatsun

    SEO agency

    €500k MRR reached profitably, scaling an SEO agency on performance marketing

    Nikita Yatsun

    Managing Director

  • Portrait of Florian Buck

    Klickkraft GmbH

    Business coaching

    €10-20k in monthly Meta spend, tied to qualified leads and revenue per ad

    Florian Buck

    Managing Director

  • Portrait of Marc Richard

    LinkedIn growth agency

    2x customer retention, once every LinkedIn touchpoint was tracked to revenue

    Marc Richard

    CEO

  • Portrait of Andreas Malkow

    Digital publishing

    Which article produced the lead and the revenue, across AI and organic search

    Andreas Malkow

    CEO & Head of PR

  • Portrait of Philipp Nessmann

    SEO and GEO agency

    Proven ROI on every retainer, from organic and AI search leads through to revenue

    Philipp Nessmann

    Managing Director

  • Getreach

    Backlinks marketplace (SaaS)

    0 to 100k in revenue from paid ads alone, inside the first month

    Getreach

    getreach.com

Free 30 minute demo

See your customer journeys. Scale what actually works.

30 minutes with a tracking specialist: the journey view live, how it reads your ad accounts and your CRM, and what the setup takes for you.

Book your demo

Under a minute. You pick the time at the end.

Step 1 of 3About you

What describes you best?

So the call starts in the right place.

You are buying traffic for
  • Every touchpoint of every lead, from the first click to the closed deal
  • First click and last click side by side, so the channel that starts the journey gets its credit
  • Meta, Google, LinkedIn and your CRM connected, live in about 21 minutes
  • First-party tracking on your own domain, GDPR compliant
  • GDPR compliant
  • Trustpilot4.9 out of 5 on Trustpilot
  • G25.0 out of 5 on G2