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Features

Tracking & Data

Server-Side Tracking

95%+ accuracy, cookieless & GDPR-safe — fully built-in, zero code.

Offline Conversion TrackingPopular

Connect calls, meetings & offline events to ad campaigns.

UTM & Click ID Tracking

Full coverage for Meta, Google, LinkedIn & Bing Ads.

Custom Traffic Channels

Track any channel — newsletters, podcasts, affiliates & more.

Unique feature

AI Search Engine Tracking

See exactly which AI search engines drive leads & revenue

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Reports & Analytics

Traffic Channel Report

Understand which channels drive the most valuable leads & sales.

Ad Campaign Report

Track performance of individual marketing campaigns in one ad manager.

Lead Overview Report

Get a comprehensive view of all your leads & sources in one place.

Landingpage Report

See conversion rates per page — segmented by channel, device & country.

Unique feature

Custom Report Builder

Build any report from raw data — 100% flexible, your way

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Data Management

Transparent Logs

Access detailed logs of all tracking events (Clicks, Conversions, API Postbacks).

AI Marketing AnalystASK AI

Ask anything about your campaigns, Atlas analyzes your data instantly.

Multi-Touch Attribution Popular

See every touchpoint that influenced a conversion, not just the last click.

CRM Integration

Connects with any CRM via webhook, sync leads & revenue automatically.

Unique feature

AI Agents - Automated Reports

Get daily, weekly & monthly reports delivered to email, Slack or WhatsApp.

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Solution for

Advertisers

Coaches & Consultants

Track high-ticket leads from first click to booked call

B2B & Service Businesses

Connect CRM pipeline to actual ad spend

Trade & Local Businesses

Offline conversions, calls & form leads — unified

Financial & Legal Advisors

GDPR-safe tracking for regulated industries

iGaming

Player attribution from first click to first deposit

Marketing Agencies

Performance Marketing Agencies

Prove ROI across Meta, Google & LinkedIn for every client

SEO Agencies

Track organic leads alongside paid in one view

Full-Service Agencies

One attribution source across all channels & clients

Lead Gen Agencies

White-label reporting & shared client workspaces

Marketing Freelancers

Tracking Specialists

Deploy server-side tracking fast for any client stack

Paid Media Freelancers

Attribution & reporting without building dashboards from scratch

Marketing Consultants

Show clients exactly what drives qualified leads & revenue

TestimonialsPricing
Company
About Us

Learn about LeadJourney, our mission and team.

Security

How we protect your data and keep it safe.

Jobs

Join our team — view open positions.

Press

Media resources, press releases and brand assets.

Contact

Get in touch with our team.

Resources
Integrations

Connect LeadJourney to your CRM, ad platforms and favorite tools.

Comparison

Compare LeadJourney to other Tracking Tools.

Blog

Stay ahead with marketing tracking tips, strategies & product updates

Glossary

Every performance marketing term explained — clear, simple, no fluff

Help Center

Step-by-step guides & tutorials to get the most out of LeadJourney

Customer Support

Got a question? Our team is here to help — fast responses, real answers

Book a demoLogin

Book your free demo call and see in 30 minutes how LeadJourney transforms your attribution.

See exactly how LeadJourney works for your setup. Live, with one of our experts.

1

Book your slot

Pick a time that works for you. Calls are 30 minutes, no prep required.

2

Meet your expert

One of our attribution specialists walks you through LeadJourney live, tailored to your business.

3

Get your action plan

Leave with a clear picture of how to set up attribution for your exact ad channels and CRM.

Trusted by performance-driven teams and agencies across Europe

Trading.de
Trustfactory.de
CPC Ag
DaxoMedia
Hivebuy
MakeOthersGreatAgain
Trading.de
Trustfactory.de
CPC Ag
DaxoMedia
Hivebuy
MakeOthersGreatAgain
Google Rating
5.0 / 5
Steffen Siesing
Steffen SiesingCEO, Bilanzmanufaktur GmbH

"With LeadJourney, we have finally found a tool that provides us with the data we need to scale our performance marketing campaigns. The most important KPI is no longer lead price but cost per qualified lead."

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Features

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