For Performance Marketing Agencies

Boost your client's campaign performance with LeadJourney!

Q: 01 What is LeadJourney?

LeadJourney is a powerful performance marketing tool specifically designed for lead generation businesses. It combines data from all your ad platforms and CRM into one unified dashboard, helping you track the customer journey, identify the most profitable traffic channels, and make data-driven decisions to optimize your marketing campaigns. You can track the origin of every lead and also see the correlation between different channels and campaigns, allowing for a comprehensive understanding of how your marketing efforts work together to drive results.

Q: 02 Why should my performance marketing agency use LeadJourneyfor our clients?

As a performance marketing agency, using LeadJourney allows you to see all key performance indicators (KPIs) from your clients’ CRM in a transparent and accessible way, without needing direct CRM access. This enables you to easily identify winning campaigns and ads, optimize them for better results, and ultimately deliver stronger performance. By streamlining campaign management and improving outcomes, your clients will experience greater satisfaction, boosting your agency’s reputation and results.

With LeadJourney, performance marketing agencies can boost client campaign performance using comprehensive dashboards, reports, and offline conversion tracking.

Our platform consolidates data from all traffic sources, providing real-time insights to optimize ad performance. Track every click, conversion, and cost update, empowering your agency to make data-driven decisions that improve ROI and deliver better results for clients.

25+ beta testers

love LeadJourney

Trustpilot Rating

Based on 5 reviews

Loved by leading Brands & Agencies:

The competitive edge: Why agencies using LeadJourney outperform others

Agencies using LeadJourney, gain a clear advantage by accessing real-time data, tracking the full customer journey, and optimizing both online and offline conversions. This seamless integration enables faster, data-driven decisions and improved ROI for client campaigns.

Inefficient Campaign Performance Measurement: Rely on multiple tools and spreadsheets for data collection, making it difficult to measure overall campaign performance and ROI accurately, leading to inefficiencies and potential inaccuracies.
Lack of Insight into Traffic Synergy: Without a complete view of the customer journey, it's hard to understand how different campaigns or traffic channels interact. This limits the ability to identify key touchpoints or optimize based on how leads move through the funnel.
No Offline Conversion Tracking: Without tracking offline conversions, agencies miss opportunities to boost algorithms by optimizing for more qualified leads, leaving campaign performance improvement opportunities untapped.
Fragmented Reports: Struggle with separate systems for ads and CRM, slowing decision-making with disjointed data.

Efficient Campaign Performance Measurement: Benefit from automated data collection across all channels, with LeadJourney matching ad platform data to client CRM data in one unified dashboard for accurate tracking of campaign performance and ROI, eliminating manual inefficiencies.
Comprehensive View of Traffic Synergy: Gain full visibility into the customer journey, understanding how different campaigns and traffic channels work together. Identify key touchpoints and optimize lead flows to enhance overall performance.
Optimize for Qualified Leads with Offline Conversion Tracking: Easily track offline conversions, feeding valuable data back into the algorithm to optimize for more qualified leads and improve campaign results.
Unified Reporting: Access all campaign and CRM data in a single dashboard, enabling faster, data-driven decisions with seamless reporting.

You can't see which lead came from which campaign or ad
You laboriously create evaluations with Excel spreadsheets and filters in CRM
The advertising platform displays completely incorrect numbers in terms of conversions
If a user rejects the cookies, you will not receive any data
You can't understand the customer journey
You cannot track all important KPIs collectively

Efficient Campaign Performance Measurement: Benefit from automated data collection across all channels, with LeadJourney matching ad platform data to client CRM data in one unified dashboard for accurate tracking of campaign performance and ROI, eliminating manual inefficiencies.
Comprehensive View of Traffic Synergy: Gain full visibility into the customer journey, understanding how different campaigns and traffic channels work together. Identify key touchpoints and optimize lead flows to enhance overall performance.
Optimize for Qualified Leads with Offline Conversion Tracking: Easily track offline conversions, feeding valuable data back into the algorithm to optimize for more qualified leads and improve campaign results.
Unified Reporting: Access all campaign and CRM data in a single dashboard, enabling faster, data-driven decisions with seamless reporting.

Steffen Siesing

CEO Bilanzmanufaktur GmbH

“With LeadJourney, we have finally found a tool that provides us with the data we need to scale our performance marketing campaigns.The most important KPI is no longer lead price but cost per qualified lead.”

LeadJourney is ready to use in just 6 simple steps.

Incredibly easy to set up, no programming skills needed, with comprehensive documentation.

Connect all your traffic channels seamlessly.

Start by connecting your traffic channels like Google Ads and Facebook Ads. This quick setup allows LeadJourney to automatically gather data from all sources, giving you a unified view of your campaigns right from the start, without manual input.

Define offline conversion actions for more precise insights.

Set up offline conversion actions like Qualified Lead, Reachable Lead, or Booking Closing Call to track key milestones. This helps LeadJourney capture both online and offline interactions, giving you more complete insights for optimizing performance.

Set up CRM webhooks to send data to LeadJourney in real-time.

Integrate your CRM with LeadJourney by setting up webhooks for real-time data transfer. This ensures instant updates, such as status changes or conversions, keeping your data accurate and up-to-date for faster, more informed decision-making.

Add the LeadJourney tracking script to your website to monitor all clicks.

Install the LeadJourney tracking script on your website to track every click in real-time. This ensures that all user interactions are captured, giving you complete visibility into your leads’ online activity.

Capture LeadJourney Click ID using hidden fields in every contact form to match data.

Add hidden fields in all your contact forms to capture the LeadJourney Click ID. This allows you to match clicks with leads, ensuring seamless data tracking and a complete view of your leads’ journey from first click to conversion.

Track and Optimize Your Lead Generation Ads with LeadJourney for Better Marketing ROI

With the setup complete, you can start collecting data immediately. LeadJourney provides real-time insights, allowing you to quickly optimize campaigns and improve performance, ensuring better ROI for your lead generation efforts.

Over 25 integrations are supported by LeadJourney

With LeadJourney, you can connect a variety of traffic channels and seamlessly integrate data from your CRM, whether it’s HubSpot, Salesforce, or a custom-built system.

Earn money by recommending LeadJourney as a tracking tool for lead generation businesses! 🤑

Earn up to €1,000 for every client you refer to LeadJourney. If you have friends, business partners, or clients running ad campaigns to generate leads, LeadJourney is a must-have tool to help them save on ad spend and boost campaign performance.

Frequently asked questions

Got questions about LeadJourney? Find answers in our FAQ or request a free demo.

01

What is LeadJourney?

LeadJourney is a powerful performance marketing tool specifically designed for lead generation businesses. It combines data from all your ad platforms and CRM into one unified dashboard, helping you track the customer journey, identify the most profitable traffic channels, and make data-driven decisions to optimize your marketing campaigns. You can track the origin of every lead and also see the correlation between different channels and campaigns, allowing for a comprehensive understanding of how your marketing efforts work together to drive results.

02

Why should my performance marketing agency use LeadJourneyfor our clients?

As a performance marketing agency, using LeadJourney allows you to see all key performance indicators (KPIs) from your clients’ CRM in a transparent and accessible way, without needing direct CRM access.

This enables you to easily identify winning campaigns and ads, optimize them for better results, and ultimately deliver stronger performance. By streamlining campaign management and improving outcomes, your clients will experience greater satisfaction, boosting your agency’s reputation and results.

Track your lead campaigns with 98% data accuracy and scale your marketing effortlessly.

100+ beta testers

love LeadJourney

Trustpilot Rating

Based on 20 reviews